by  Chris Fernando ( ME Printer magazine)

According to Market Growth Analysis, the Global Printed Label Market is accounted for $38.02 billion in 2017 and is expected to reach $67.02 billion by 2026 growing at a CAGR of 6.5% during the forecast period. Increasing demand for manufactured goods and an upsurge in the disposable income of people worldwide are the key driving factors for the market growth. However, Rise in raw material costs such as plastics in various forms increases the overall cost of the labels is some of the factors hindering the market growth.

A label is a piece of paper, metal, cloth or polymer that is attached to a container or box of a product that is printed with information about the product. These labels are known as printed labels. Information printed directly on the container of the product can also be considered as printed labeling. Printed labeling is used to identify products and to avoid counterfeiting of products and maintain credibility. They are also essential for creating brand identity and impart useful information to consumers.

By Type, In-mold Label will have considerable demand during the estimated period as they are prepared by plastic films printed with a variety of printing techniques. The film is cut to provide the necessary outline of the label. The label is located in the mold being used for the industrialized of the container. In-mold labelling results in no post-labelling process, thus saving time and work.

By geography, Asia Pacific region is going to have a lucrative growth during the forecast period in emerging economies such as China, India, and Indonesia due to the incorporation of digital technology with the existing label printing technique. It is bound to fetch a massive change to all the small scale as well as large scale sector.